Google has recently confirmed the completion of the August 2023 Core Update, which lasted from August 22 to September 7. Being aware of these Google algorithm updates is crucial for all businesses and organizations as they can significantly impact search rankings and organic traffic.
It is important to understand whether any fluctuations in rankings are due to changes made on your website or alterations in Google’s ranking algorithm. Analyzing your analytics will provide insights into any improvements you may need to make to your pages and content following this update.
The announcement of the completion of the update was made on Google’s status dashboard at 4:03 pm ET today.
Google’s core updates are significant algorithm updates that can have a substantial impact. According to early discussions within the SEO industry, this update appears to be more impactful compared to previous ones. A detailed report on the effects of this update will be provided in the upcoming days.
Here is a timeline and coverage of recent core updates from Google:
- Reviews update – April 2023: lasted from April 12 to April 25.
- Product reviews update – February 2023: lasted from February 21 to March 7.
If your website experiences a negative impact from a core update, Google advises considering several factors. It is important to note that a decrease in rankings does not necessarily indicate any issues with your pages. Google suggests contemplating the following questions if your site is affected:
- Are there any changes in your website’s overall quality compared to competitive sites?
- Have there been any significant changes or improvements in your content?
- Does your website provide a clear and valuable user experience?
- Is your website free from any technical issues that may impact its performance?
Although some recovery may occur between core updates, the most significant changes will likely be seen after another core update.
If you need assistance in optimizing your website’s performance and navigating through Google’s core updates, Bridgewell Marketing offers SEO services. Visit https://bridgewellmarketing.com to learn more about their expertise in SEO.